Cash Coaster Gameshow

Concept, Direction, Copywriting, Editing

Taking inspiration from the show Cash Cab, I conceptualized Cash Coaster: a gameshow where we recruited unsuspecting guests to test their ability to answer questions while riding record-breaking roller coasters. We used an iterative process and a lean production model to overcome numerous challenges including:

• capturing clean audio at over 70 mph

• maintaining safety protocols and normal ride operations by developing custom techniques to install or remove our equipment in under 2 minutes

• testing different casting processes to balance budget and speed against quality and consistency

The show became the flagship concept for the FunTV network, earning rave reviews from viewers and stakeholders. It brought in six-figure revenue from various sponsors in different industries. We made over 20 episodes in the US and Canada, and the format could even tie in with movie and video game releases.